THE IMPACT OF NEW PRODUCT DEVELOPMENT ON ORGANIZATIONAL GROWTH IN THE SOFT DRINK INDUSTRY. (A CASE STUDY OF SEVEN –UP BOTTLING COMPANY PLC ABA)
TABLE OF CONTENT
CHAPTER ONE
1.0 Introduction
1.1 Background to the study
1.2 Statement of problem
1.3 Purpose of the study
1.4 Research Questions
1.5 Significance of the study
1.6 Scope/Delimitation of the study
1.7 Limitation to the study
1.8 Definition of terms
CHAPTER TWO
2.0 Literature Review
CHAPTER THREE
3.0 Methodology
3.1 Research Design
3.2 Population of study
3.3 Sample and sampling techniques
3.4 Research instrument
3.5 Validity of the instrument
3.6 Administration of the instrument
3.7 Method of data analysis
CHAPTER FOUR
4.0 Data Analysis and Interpretation
4.1 Presentation of Data
4.2 Analysis of data
CHAPTER FIVE
5.0 Summary, Conclusion and Recommendations
5.1 Summary
5.2 Conclusion
5.3 Recommendation
REFERENCES